About Us

Retail has been Vicki's life for over 20 years. Having previously owned Retail Homeware stores and experience as a stylist, Vicki decided she needed a change and ventured into Clothing and Fashion Retail.

With a love for Italian Clothing and European fashion trends, Essence of Style was born. Over the years Essence of Style has had multiple retail forms with pop-up shops, permanent stores and now our latest online store. As of April 2023 we now have five permanent stores, one located in Mount Eliza Village, another in Rosebud as well as stores in Westfield Fountain Gate, Knox, and Casey Central Shopping Centres! 

Our collections have been thoughtfully curated to create a range that is different, bold and comfortable. Amid our collections, we are proud to present some of Italy's most famous, locally made brands to offer you a product that is designer, wearable, and free in size. 

We want to make you look good, feel comfy and super confident.